An SEO desktop application
built for macOS, Windows, Linux
All-in-one SEO platform covering traditional SEO, local SEO, and AI Search Optimization (GEO/AEO). Track rankings across Google, Bing, ChatGPT, AI Overviews, AI Mode with powerful analytics and automation tools.
Built for the age of AI search
Track your brand across AI search engines, query your SEO data with natural language, and optimize content with NLP — while monitoring how AI bots crawl your site.
Visibility
78%
Sentiment
82/100
Citations
24
LLM Rank Tracker
See how AI search engines talk about your brand. Track whether Google AI Overview, AI Mode, ChatGPT, and others mention, cite, or recommend you — with visibility scores, sentiment analysis, and full response review. Map your competitors on a scatter plot and schedule automated tracking on any cadence.
Log File Analysis
See exactly how search engines and AI bots crawl your site. Track Googlebot, Bingbot, GPTBot, and Claude-Web with status codes, response times, and crawl frequency — so you can optimize what gets indexed by both traditional and AI-powered search.
"Show me keywords losing rankings this month with high impressions"
| Query | Impressions | Position | Change |
|---|---|---|---|
| seo automation tools | 4,200 | 8.3 | +3.1 |
| keyword clustering | 2,800 | 5.7 | +2.4 |
| rank tracker desktop | 1,500 | 12.1 | +4.8 |
MCP Server
Talk to your SEO data. Connect Claude Desktop, Claude Code, or any MCP-compatible AI client and query everything — GSC performance, backlinks, traffic, keyword metrics, content gaps, and indexing status — using plain English. Get instant reports, spot cannibalization issues, find quick-win keywords, and run competitive gap analysis without ever opening a dashboard. Works with n8n, Make, and Zapier too.
NLP Text Analysis
Understand what your content is really about. Feed in text, HTML, or URLs and get back scored entities and topics with sentence-level highlighting — powered by TextRazor, Google NLP, or Dandelion, all with free tiers.
Topic: Coffee
18 queries
Topic: Tea
12 queries
Embedding Database
Go beyond keyword matching. Convert content into semantic vectors using OpenAI or free local models like Ollama — then cluster GSC queries by meaning, find topical gaps, and power smarter internal linking.
Your agency on autopilot
Organize clients in workspaces, track rankings across Google, Bing, and Maps, automate report delivery, and give clients their own branded dashboards.
Acme Corp
12 trackers · 3 GSC properties
My Agency
8 trackers · 5 GSC properties
StartupXYZ
4 trackers · 1 GSC property
BlogNetwork
6 trackers · 2 GSC properties
Workspace
Keep every client and project in its own lane. Each workspace holds separate trackers, GSC properties, and content — switch between them instantly with keyboard shortcuts.
Acme Corp — SEO Report
March 2025 · SEO Utils
Keywords Tracked
2,450
Top 3 Rankings
148
Organic Traffic
45.2K
Backlinks
3,210
Ranking Distribution
White-labeled Reports
Send reports your clients will actually open. Add your logo, set a custom domain, and share password-protected links that stay in sync with every tracking run. Embed live dashboards on client portals with interactive maps — no manual updates required.
Avg Position · 30 days
Organic Rank Tracker
Know exactly where you rank — and where you're slipping. Track unlimited keywords on Google or Bing across desktop and mobile, monitor 10+ SERP features, and benchmark against competitors on autopilot.
GMB Rank Tracker
See your Google Maps rankings from every angle. Deploy tracking grids in square, circle, or custom polygon shapes, compare against local competitors, layer in demographics data, and deliver branded PDF or interactive HTML reports to clients.
Automations
Set it and forget it. When a rank tracker finishes, auto-export PDFs, email clients, and fire webhooks — all in sequence with retry on failure and full execution history.
Total Clicks
24.5K
+12.3%
Impressions
1.2M
+8.7%
Avg CTR
2.1%
-0.3%
Avg Position
14.2
-1.5
| Query | Clicks | Impressions | Position |
|---|---|---|---|
| seo tools desktop app | 1,240 | 32,100 | 2.1 |
| keyword clustering software | 890 | 18,400 | 3.4 |
| llm rank tracker | 650 | 12,800 | 1.8 |
Google Search Console
Your GSC data, without the limits. Unlimited historical data beyond Google's 16-month cap with daily auto-sync. Query your data in plain English, catch keyword cannibalization issues, and manage multiple properties from one dashboard. Run SEO split tests, annotate algorithm updates on your charts, and bulk-submit URLs for indexing.
The tools behind every win
Discover keywords, reverse-engineer competitor content, analyze backlink profiles, and audit local citations — everything you need to build a winning strategy.
| Keyword | Volume | KD | CPC |
|---|---|---|---|
| best protein powder | 74,000 | 87 | $1.50 |
| whey protein isolate | 33,100 | 54 | $2.10 |
| protein powder for women | 22,200 | 32 | $1.80 |
| vegan protein powder | 18,100 | 45 | $2.30 |
Keyword Explorer
Find the right keywords before you write a single word. Search Google or Bing and get volume, difficulty, CPC, and intent data for thousands of ideas — including related terms, questions, and long-tail variations. Save what matters to collections and send them straight to Rank Tracker or Clustering.
Content Struct
Stop guessing what to write. Scrape the top 20 SERP results and see exactly how competitors structure their content — headings, metadata, and all. Build your outline manually or let AI generate one using OpenAI, Anthropic, or a local Ollama model. Export to Google Drive as DOCX and run it through NLP Text Analysis for entity-level optimization.
Keyword Clustering
Two ways to group keywords: Semantic clustering runs locally with no limits using HuggingFace models and GPU acceleration. SERP clustering groups by actual Google results — scale to 200K keywords with three algorithm modes.
Est. Monthly Traffic
142.8K
+18.2%
Organic Keywords
8,420
+340
Traffic · Last 7 months
Traffic Analytics
Peek behind any competitor's curtain. See their estimated traffic, top-performing keywords, best pages, and where they're growing — so you know exactly where to focus next.
Backlinks
12.4K
Ref. Domains
1,842
Backlinks Analytics
Get the full picture of any site's link profile. Total backlinks, referring domains, and DR at a glance — with new/lost link tracking and competitor comparison.
Acme Plumbing Co.
123 Main St, Austin, TX · (512) 555-0199
N.A.P Finder
Audit your local citations in one click. Scan the web for every mention of your business name, address, and phone number — then flag inconsistencies that could be hurting your local rankings. Filter by position, domain, or search term, and export everything to CSV for your outreach list.
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used by the leaders
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Frequently asked questions
Everything you need to know about SEO Utils features, pricing, and data privacy.